THE GLOBAL CAREER ACCELERATOR
Digital Marketing
Add hands-on Digital Marketing experience to your resume and open up a world of opportunities.
Gain valuable exposure and experience with leading companies








An Investment in You
Session Dates
Summer 2026: May 18 to August 7
Fall 2026: August 24 to December 11
Course code for the Global Career Accelerator
BA 194 (CRN: 49019)
Benefits of the Global Career Accelerator
- Get 4 certifications and verified skills for your resume
- Unlock access to an exclusive career network
- Build a portfolio of real-world experience with industry-leading companies
- Access to coaching and networking events with industry professionals
transparent costs
3 UIC credits
of your standard tuition
+ $1,500 program fee


The program may be financial aid eligible. Program cost is billed to your student account.
Ecommerce Marketing with Shopify
- Design and build an online store.
- Find, attract and engage a worldwide audience through digital marketing best practices.
- Learn how to turn a profit by increasing conversion rates through A/B testing.
- Receive a Ecommerce Specialist (Shopify project) certification for your resume and LinkedIn.
Customer Acquisition
- Accelerate your career with marketing skills.
- Build a portfolio of Google and Meta Ad campaigns with behavior and demographic targeting.
- Learn social media tactics to build brand presence on Instagram and TikTok.
- Receive a Social Media (charity:water project) certification for your resume and LinkedIn.
Intercultural Competency Skills
Brand Project Spotlight
You'll step into an exciting Digital Marketing project for Charity: Water, a frontrunner in the global mission of ensuring clean water for all:
- Devise a brand and content strategy aimed at engaging younger audiences.
- Plan and roll out a captivating marketing campaign.
- Craft compelling content across diverse platforms such as Instagram, Google Ads, and TikTok.
- Present your marketing plan and articulate the strategic choices you made.

HEAD OF MARKETING
Rita Cidre, MBA
Trilingual, a published author, featured entrepreneur on Remezcla and Buzzfeed, and an award-winning instructor. Rita has worked as a marketing leader for NPR, Time Inc. and Zillow, crafting stories that help people feel a strong sense of connection with a product or brand.
Work with professionals
committed to your success.
Get real-world experience and industry certifications, all while earning credit this term.
You’ll be supported every step of the way.
Teaching Team
Your teaching team is here to support and mentor you through your experience. Attend Drop-In Hours with the team to ask questions and connect with them.
Community
Connect and network with your peers across other universities, ask questions and share some of your projects progress.
HelpHub
Our super-powered chatbot Bodhi has solved 80% of participants' questions in past terms—but get real human help when needed.
Frequently Asked Questions
When does the program start?
The program will be offered for:
Summer 2026 term from May 18 to August 7.
Fall 2026 term from August 24 to December 11.
How much does the program cost?
The Global Career Accelerator cost is 3 credits of tuition + $1,500 program fee. Upon course start, the total cost of the program is billed to your account like any other course.
Students may be eligible to use financial aid to help with the program fee. However, please note that the program fee is not able to be considered as part of your cost of attendance. For information about your financial aid eligibility for the program, please contact SAFinAid@uic.edu.
How many credits can I get for the program?
CBA students can earn 3 General Elective Credits. If you are from another college, speak to your academic advisor about how this will count toward your degree.
Course code for the program:
- BA 194 (CRN: 49019)
What are LiveLabs and Video Lessons?
The program is broken up into LiveLabs and Video Lessons:
LiveLabs are virtual sessions held once a week and conducted over Zoom with your classmates. Attendance of LiveLab each week is required. You can choose your LiveLab times according to your Track of choice. Seats tend to fill up fast. Make sure you reserve your seat quickly to secure your schedule.
Video Lessons are high-quality, pre-recorded videos that can be viewed any time — day or night — but you will need to stay on track with your peers.
When are LiveLabs?
You'll pick one LiveLab option for the semester (applies to all tracks).
Summer 2026 LiveLab Options:
- Tuesdays from 05:00 PM to 06:30 PM (America/Chicago)
- Tuesdays from 07:30 PM to 09:00 PM (America/Chicago)
- Wednesdays from 06:00 PM to 07:30 PM (America/Chicago)
- Wednesdays from 01:00 PM to 02:30 PM (America/Chicago)
- Tuesdays from 12:00 PM to 01:30 PM (America/Chicago)
Fall 2026 LiveLab Options:
- Tuesdays from 08:00 PM to 09:30 PM (America/Chicago)
- Tuesdays from 02:00 PM to 03:30 PM (America/Chicago)
- Wednesdays from 05:00 PM to 06:30 PM (America/Chicago)
- Wednesdays from 12:00 PM to 01:30 PM (America/Chicago)
How will I meet my team?
Our
LiveLab instructors and
Team Leaders have dedicated drop-in hours scheduled each week, making it super easy to ask questions to get extra support.
What equipment do I need?
Hardware
- Desktop or laptop computer (tablets are not compatible)
- Webcam (built-in or external)
- High-speed internet connection
Software
- Windows: 64-bit with Windows 7 or higher
- Mac: 2009 model or later
We will provide all other materials and licensing software.
Do I need to be on campus to take the program?
Nope! The program is fully virtual. You can participate from anywhere.





